By Nasuha Badrul Huzaini
SHAH ALAM, Aug 14 — Tourism Selangor’s promotional campaign tour ‘Pusing Selangor Dulu’, which is being held in Paradigm Mall, Johor Bahru, Johor, has attracted 50,000 visitors from Johor and Singapore.
Its chief executive officer Azrul Shah Mohamad said its two-day campaign, which ends today, focused on the domestic tourism market, particularly in Johor, as the state contributed the highest number of tourists to Selangor in 2021.
He said the programme is a continuation of its previous campaign that was met with positive responses serving as a platform to showcase tourism products and industry in Selangor.
“This session of the ‘Pusing Selangor Dulu’ promotional tour was intended to promote tourism in Selangor to the local domestic market, particularly in the southern state of the peninsula.
“During this tour in Johor, we have divided the programme into several sessions namely the business-to-business (B2B) session involving travel agencies in Johor and Singapore on August 12, the business-to-consumer (B2C) session (August 13 and 14) as well as the government-to-government (G2G) session on August 14,” he said in a statement issued today.
Azrul added that Tourism Selangor has also established a joint venture with Malaysia Airlines and Gamuda GM Klang as strategic partners for this tour.
“Aside from that, five local councils namely the Hulu Selangor Municipal Council, Sepang Municipal Council, Kuala Selangor Municipal Council, Kuala Langat Municipal Council, and Klang Municipal Council also participate by opening exhibition booths.
“The programme also features more than 15 tourism operators and products, including Jumpstreet Malaysia, Chocolate Museum @ Kota Damansara, Selangor Fruit Valley, Farm in the Field, HL Restaurant & Café, Sky Mirror, Avani Sepang, Homestay Banghuris, Le Meridien Petaling Jaya, Park Inn by Radisson, The Blanket Hotels, and Eastin Hotel.
“All the participating operators offer attractive travel packages with promotional discounts of up to 50 per cent for visitors at the exhibition booths,” he said.
